CAEM is pleased to be partnering with the International Association of Expositions and Events (IAEE) to provide courses specific to the Canadian Exposition and Events Industry.
CEM Course: Strategic Planning and Management
Instructor: Michael Dargavel, CEM
Exhibitions and events support industry and market segments thereby fueling the local economy. Business travel is one example of a multi-million dollar industry supported by exhibitions and events. In order for organizations that plan, manage or own exhibitions and events to remain competitive, they must continually define and review their strategies, measure where an event falls within a particular market segment, position the exhibition or event to meet or beat the competition and develop plans to ensure business continuity and success.
For a full list of CEM courses being offered in 2019, please visit our website here.
EVENT AGENDA (schedule subject to change)
8:00 am - 8:30 am - Course Check-In/Coffee
8:30 am - 10:00 am - Program
10:00 am - 10:15 am - Morning Break
10:15 am - 12:00 pm - Program
12:00 pm - 1:00 pm - Lunch (on your own)
1:00 pm - 2:00 pm - Program
2:00 pm - 2:15 pm - Afternoon Break
2:15 pm - 3:30 pm - Program
3:30 pm - 4:00 pm - Self Study
4:00 - 5:00 pm - Exam (Optional)
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